Dialog Axiata amongst first seven global operators to receive GSMA Mobile Money Certification

Dialog Axiata has become the first provider in Sri Lanka to be granted certification under the GSMA’s Mobile Money Certification initiative. Through its premier Mobile Payment Network, eZ Cash, Dialog Axiata is amongst first seven mobile money service providers in the world and the first in Sri Lanka to receive the prestigious certification. eZ Cash connects over 16 million Sri Lankan mobile users with 20,000 merchants and service providers through the country’s largest mobile payment and transaction gateway and was named the winner of the “NFC and Mobile Money Award” at the 2015 Global Mobile Awards.

The GSMA Mobile Money Certification is the only global industry best practice to define and promote excellence in the provision of mobile money services and brings safer, transparent, and resilient financial services to millions of mobile money users around the world. The certification enhances consumer trust, accelerates commercial partnerships, and sets a high public bar to which all providers can aspire.

eZ Cash has the distinction of being the first mobile money system in the world to be end-to-end inter-operable across multiple service providers. Mobile subscribers of Dialog, Etisalat and Hutch have seamless access to the full portfolio of eZ Cash services, bringing forward a combined subscriber base who could transact electronically via eZ Cash.

Supun Weerasinghe, Group Chief Executive, Dialog Axiata PLC said, "We are indeed humbled to be one of the first mobile money service providers in the world, and first in Sri Lanka, to have received the GSMA Mobile Money Certification, underscoring the product’s security, transparency and reach, and Dialog Axiata’s ability to deliver inclusive financial services to millions of Sri Lankans. The recognition reflects Dialog Axiata’s commitment to excellence and adoption of global best practices.”

He added, “In addition to an ever-expanding portfolio of retailers, utility providers and internet merchants, eZ Cash connects Sri Lankan mobile subscribers to a range of e-Services provided by the Government of Sri Lanka. We are appreciative of the collaboration and partnerships extended to us, and it is a privilege to share this honour with them all.”

“Mobile money has emerged as a key enabler of financial inclusion in South Asia with the highest year-on-year growth in accounts of any region in 2017,” said Julian Gorman, Head of Asia Pacific, GSMA. “The certification is a consumer-focused initiative, aimed at giving customers confidence that their funds are in safe hands, their rights are protected and they can expect a high level of customer service. We congratulate Dialog Axiata on their achievement as Sri Lanka’s first certified provider, and we look forward to others in the region achieving certification”.

The GSMA Mobile Money Certification encourages mobile money adoption and advances financial inclusion, giving assurance to potential financial partners that robust controls are in place, facilitating interoperability and encouraging integration into the financial ecosystem. The certification also aims to build trust with regulators and encourage the implementation of appropriate and proportional regulatory standards.

About eZ Cash

eZ Cash was launched in June 2012 under the aegis of the Payments and Settlements Act No 28 of 2005, becoming Sri Lanka’s first mobile money service that permitted sending and receiving money. It has the distinction of being the world’s first inter-operable mobile money service and was honoured with the Global Award for Best Mobile Money Service at the Mobile World Congress in 2015. Operating under the license from the Central Bank of Sri Lanka (CBSL), the revolutionary mobile money network accounts for over 16 million subscribers across Dialog, Etisalat, and Hutch and over 20,000 merchant partners around the island. Consumers can use eZ Cash to send and receive money locally across the network’s user base; receive inward remittances; make online purchases and transactions on over 180 websites; and make a host of payments including water, electricity and mobile bills, mobile reloads, and insurance premiums. eZ Cash accounts can be topped up at eZ Cash merchant outlets island wide and through online banking portals of several leading banks while withdrawals can be performed at eZ Cash merchant outlets and selected ATMs.

Dial #111# today and register for eZ Cash to experience the power of Money in your Mobile. Call 7111 for more information.