Dialog Powers Sri Lanka Sports Fiesta 2024: A Grand Celebration of Sports and Entertainment

Supun Weerasinghe – Director/ Group Chief Executive, Dialog Axiata PLC handing over the sponsorship to K. Mahesan - Secretary to Ministry of Sports & Youth Affairs & S.L Nazeer - Additional Secretary, Ministry of Tourism.
Also pictured (L): A.S. Nalaka – General Secretary, Sri Lanka Volleyball Federation, Paul Newman - President of Sri Lanka Basketball Federation, Vishvanathan Perumal - President of Sri Lanka Hockey Ferderation, Harsha Samaranayake - Vice President, Brand & Media, Dialog Axiata PLC, Professor (Rear Admiral) Shemal Fernando, Director General, Department of Sports Development (R), Sujeewa Godaliyadda – Treasurer, Sri Lanka Cricket, Jaswar Umar – President, Football Federation of Sri Lanka

The Ministry of Sports and Youth Affairs, alongside the Ministry of Tourism, is organising the Sri Lanka Sports Fiesta 2024, which will take place from August 16 - 18 in Colombo. Powered by Dialog Axiata PLC, Sri Lanka's #1 connectivity provider and prolific promoter of sports, this event promises to be the largest national sports extravaganza ever held in Sri Lanka and the first of its kind in South Asia. The mega fiesta will feature over 3000 athletes competing in seven thrilling team sports: cricket, rugby, football, volleyball, netball, hockey, and basketball, and with free admission, all are welcome to experience the thrilling action.

Designed to showcase local talent and inspire the next generation of athletes, the Sri Lanka Sports Fiesta 2024 aims to provide a platform for athletes to display their skills and compete at a high level. Spectators can look forward to an array of exciting matches, with each sport offering its own unique brand of entertainment. The organizers plan to make this an annual event, providing ongoing opportunities for athletes and continuous excitement for fans every year.

For cricket fans, there will be intense rivalries and nail-biting finishes as teams vie for victory. Rugby enthusiasts can anticipate powerful tackles and swift plays, while football lovers will enjoy skillful footwork and strategic gameplay. Volleyball and netball games are expected to be dynamic and fast-paced, with high-flying spikes and quick passes. Hockey and basketball will also provide exhilarating action, showcasing speed, agility, and teamwork.

Cricket matches will be held at the Bloomfield and Thurstan Grounds, while rugby and football matches will take place at the Racecourse Grounds. Volleyball will be played at the Royal College Indoor Sports Complex, and netballl matches are expected at Torrington Grounds. Hockey games will occur on the astroturf and basketball matches will be played on the 3 x 3 court.

The event is more than just a sport spectacle. The sports arenas will be bustling with activity, offering a variety of entertainment options for participants of all ages. The event will also feature food stalls offering a delicious range of Sri Lankan cuisine, allowing visitors to savour the rich culinary heritage of the island, from spicy curries to sweet treats, there will be something to satisfy every palate. Adding to the vibrant atmosphere, the sports extravaganza will host nightly music concerts featuring some of Sri Lanka's most popular artists. These concerts will provide an opportunity for attendees to enjoy live music and dance the night away.

As the principal sponsor, Dialog has ensured the live broadcast of the tournament on Dialog Television via ThePapare TV (channel 63), ThePapare TV HD (channel 126), Dialog ViU, and ThePapare.com, bringing the action to homes and devices across Sri Lanka. Catering to the interests of the sports-loving community, Dialog Television and ThePapare are serving as the Official Broadcasting and Digital Media Partners for the event.

Mark your calendar, gather your friends and family and get ready to be part of Sri Lankan sports history. The Sri Lanka Sports Fiesta 2024 is where you want to be - it's a spectacle not to be missed!