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Dialog Strengthens Partnership with SriLankan Airlines: Star Points and FlySmiLes Now Transferable Both Ways

5th February 2025         Colombo

 

Dialog Customers Contribute to Little Hearts

Photographed from left to right: From left to right: Isuru Madhushanka, Product Manager – Star Points, Delon Smith, Manager - Group Loyalty & Club Vision, Ayomal Gunasekera, Assistant Vice President - Group Loyalty & Club Vision, Dimuthu Tennakoon, Head of Worldwide Sales & Distribution – SriLankan Airlines, Manique Wijesurendra, Manager Customer Relations, Venushi Pathirana, Analyst & Business Development Manager, and Yasoda Gunarathna, Senior Marketing Executive - FlySmiLes

Dialog Axiata PLC, Sri Lanka’s #1 connectivity provider, has strengthened its long-standing partnership with SriLankan Airlines by introducing a new feature that allows FlySmiLes members to convert their miles into Star Points. Previously, members could only convert Star Points to FlySmiLes miles, but with this latest enhancement, FlySmiLes members can now seamlessly convert their miles into Star Points, introducing a two-way conversion that offers greater flexibility and more ways to enjoy exclusive rewards. This expansion further enhances the value of both loyalty programmes, reinforcing Dialog’s and SriLankan Airlines’ commitment to rewarding their customers with greater convenience and benefits.

Through this collaboration, FlySmiLes members can unlock a range of exclusive benefits by converting their miles into Star Points. These include redeeming points for Dialog products and services, making bill payments, purchasing devices and accessories, and enjoying special offers at partner merchant outlets nationwide. This enhancement has been carefully curated to elevate the FlySmiLes experience, underscoring Dialog’s commitment to providing unmatched value and convenience to its customers.

Commenting on the partnership, Ayomal Gunasekera, Assistant Vice President - Group Loyalty & Club Vision at Dialog Axiata PLC, said, "We are thrilled to strengthen our long-standing partnership with SriLankan Airlines and its FlySmiLes frequent flyer programme. By introducing this two-way conversion, we are providing our customers with even more flexibility and rewarding experiences. This collaboration reaffirms our commitment to offering exclusive benefits, ensuring our loyal customers enjoy exceptional value and seamless access to their rewards."

Dimuthu Tennakoon, Head of Worldwide Sales and Distribution at SriLankan Airlines, added, "We are delighted to enhance our strategic alliance with Dialog Axiata PLC by introducing the FlySmiLes to Star Points conversion feature. Previously, members could convert their Star Points into FlySmiLes miles, and now, with this new proposition, they can also convert their FlySmiLes miles into Star Points, unlocking a host of exclusive privileges. This partnership reaffirms our commitment to continuously adding value to our loyalty programme and ensuring our members enjoy even greater benefits."

FlySmiLes members can contact the FlySmiLes Service Centre via (+94) 197 33 333 or flysmiles@srilankan.com to begin converting their miles. For more information, visit FlySmiLes Partner Page.